Hiring a content creator for your wedding ensures that your special day is not only captured beautifully but also shared in a way that resonates with a wider modern audience who expects immediate results across all a range of social media platforms.
Content Creator Denisa with Celebrant Spain
The Guardian newspaper in the UK recently wrote an article investigating the changing trends of wedding photography and asked,
What does a content creator do at a wedding?
The role of a wedding content creator is to enhance your wedding day experience and compliment more traditional photography and videography by publishing instantly to social media. In fact, your wedding content creator has the power to elevate your wedding from a personal celebration to a viral event.
Denisa is a social media influcencer and the wedding content creator for Michal Carbol Photography in Malaga
Michal’s company has been quick to realise the value added to existing photography packages and are now offering Denisa’s social media expertise to brides and grooms from Malaga, Marbella, Estepona and Nerja in the Costa del Sol to the Costa Tropical of Granada.
Whilst with traditional photography, you might have to wait for weeks or even months to re-live your wedding day, Denisa fully edits short videos for Instagram, Facebook or TikTok deliverable the very next day!
Watch this real vow renewal video in Spain captured by Denisa
Content creator videography team at Nerja vow renewal officiated by Celebrant Spain
Do I need a wedding content creator?
In today’s digital age, weddings are not just about the big day; they’re also about sharing the joy and love with a wider audience through social media. This is where a social media content creator can make a significant impact.
Read on to discover how these social media professionals can transform your wedding, marriage proposal or vow renewal ceremony into a viral, memorable event that resonates with both your in-person guests and online followers.
Malaga wedding content creator elopement photo
Create a pre-wedding buzz with engagement announcements and online invites
From the first moment of planning your destination wedding in Spain, your content creator can help craft beautiful, shareable
- engagement announcements and
- digital invitations
Using professional photography and creative design, your wedding social media bestie can ensure your big news gets the attention it deserves across ALL social platforms whilst being true to your wedding branding – all searchable by your own wedding hashtag of course!
Social media influencer photo by Michal Carbol Photography
Capture behind-the-scenes wedding preparations
Heck, this is not just one day! This is sometimes years of planning and deserves to be captured whilst maintaining a consistent look and feel.
- Behind-the-scenes glimpses build excitement and anticipation among your followers.
If you want to go viral, you have to start early! - Leading up to the wedding, a content creator can document the preparation process, including
- dress fittings
- cake tastings
- venue tours
- wedding showers
- hen and stag celebrations (although these videos might be better decided on uploading in the cold light of day rather than in the moment!!!)
Behind the scenes wedding content creator in Spain
How your wedding content creator records your Big Day in Spain
Whilst not all of your family and friends will be able to attend your Big Day in Spain in person, they can still feel a part of every moment of your ceremony and celebrations
- Live Streaming
Your content creator can set up live streaming of your wedding ceremony and reception.
This way, friends and family from around the world can share in your special day in real-time. - Real-Time Updates
During the wedding, they can post real-time updates and highlights, from the bride’s walk down the aisle to the first dance.
This keeps your followers engaged and makes them feel part of the celebration. - Social Media Management
Managing multiple social media accounts on such a busy day can be overwhelming and heck! YOU absolutely don’t want to be on your phone on your wedding day!!!
Your content creator handles this by - posting regularly,
- interacting with comments, and
- ensuring that all important moments are shared promptly.
Content creator captures wedding prep
Post-wedding highlights posted promptly to social media
- Wedding highlights
Even as your wedding the confetti settles, your content creator can be producing edited highlight reels, photo albums, and short videos capturing the essence of your wedding.
These are perfect for sharing on platforms like Instagram, Facebook, and TikTok.
- Thank You Posts
Why not ask your social media bestie to create personalized thank-you posts for guests and vendors, maintaining the post-wedding engagement and appreciation. - Memory Capsules
I love this one!!!
Beyond standard posts, content creators can compile memorable moments into digital scrapbooks or blogs, creating a lasting digital memory of your wedding journey. - Content Calendar
Never forget your anniversary ever!!!
For ongoing celebrations like anniversaries or post-wedding parties, a content creator can help plan and execute a content calendar, ensuring your love story continues to shine online.
Engagement proposal content creator
A content creator tells your wedding story differently to traditional photography
- Content creators are adept at using various formats, from IGTV and Reels to Stories and TikTok videos, to present your wedding in creative ways that traditional photographers might not.
- They can also coordinate with other vendors, such as photographers, videographers, and florists, to create collaborative content that showcases all aspects of your wedding beautifully.
Do I need a wedding content creator? Denisa says “Yes” !
Wedding social media influencers in southern Spain
Specialist creators are social media influencers who add value to a wedding when you might already have booked a more conventional photographer and videographer by capturing raw footage and candid images that a traditional team might miss – they can’t be everywhere at once after all!
With expert use of high tech mobile phones and constantly updated apps, your behind the scenes wedding action can easily be uploaded to your TikTok and Instagram Reels for all of your social media friends to see instantly.
Whilst some content creators request admin access to your social media accounts, others like Denisa from Michal Carbol Photography share their work in real time at the event, by posting to their own account… which you can then share.
Check with your creator, but memory videos are generally edited 24 hours at the latest after your event.
In summary, your content creator really is your wedding bestie, giving all your real guests “virtual permission” to put their phones down, be present in the moment and BE PART OF THE MEDIA THEMSELVES! If all of your guests tag themselves and repost next day, just think of the number of likes and exponential shares… you’ll go viral in no time!!!
Debbie Skyrme, Celebrant Spain
